Being a bit witty for the most premium mattress brand of the country to communicate it’s longevity with the right TG.
The relationship with our mattress is not just for one night. It goes on for nights, months and years. And that’s why we need something that lasts longer. This is what we said in the print advertisement of the country’s number 1 mattress brand.
Besides that, we also executed a Product Experience Road Show at Jamuna Future Park Shopping Mall with life-size bedroom setups to let people experience the premiumness of the products.